I wonder how Nike’s competitors – Adidas, Puma, Under Armour, Skechers — are doing on this front. Is sustainability something that consumers of sports apparel demand today, or is Nike taking on these initiatives irrespective of consumer demand?
Great topic, thank you for writing this. I think your recommendation is right on point — as snow melts away, there is little option but to turn to non-ski activities. I do wonder if there is a possibility for snow-generating technologies, as some others have suggested in the comments. I would think that this is prohibitively expensive, especially in an outdoor setting and over large spans of land. But perhaps not. And perhaps the melting of the snow is localized in certain areas and can be fixed with this type of technology in a cost-effective way.
Awesome read, thanks Jules. What’s most of the R&D energy (no pun intended) going towards at those companies? Is the biggest challenge just generating that much energy? Or containing it? Or channeling it in a way that allows for fusion? Would be great to talk more about this sometime — curious about the technology hurdles that people are trying to overcome.
Thanks for a great post Bhargav. Your last suggestion is especially interesting. Why is it that California is responsible for 80% of the world’s almond production? Looking at the list, it seems that Spain, Australia, and Iran are the next three biggest producers. These are very different geographies. I would be curious to see more research on what makes for fertile almond production, and as you suggest, I suspect the production can be diversified well beyond California (either within the US or outside).
I wonder how the fragmented nature of the industry impacts this issue. On the one hand, cooperatives are sourcing milk from thousands of milk producers, which diversifies their supplier base and can ameliorate fluctuations in supply. On the other hand, larger farms have greater resources and can invest in technologies to soften the effect of climate change on the production and storage of milk. My guess is that smaller farmers are especially susceptible to the impact of global warming, and based on the portrait you’ve painted here, that can be an especially massive issue for the dairy industry in India.